LUSCHER'S
Copy: Provided by Professor
Art Direction: Eva Hurley
Assignment: Create three print ads that reflect Luscher's bold Texan personality with a nod to Chicago's iconic flavors.
WWII MUSEUM
Copy: Provided by Professor
Art Direction: Eva Hurley
Assignment: Create three long-copy print ads to highlight the museum's exhibitions and develop an emotional appeal.
CREST
Copy: Provided by Professor
Art Direction: Eva Hurley
Assignment: Convey that Crest cleans the toughest stains.
MCDONALD'S
Copy: Provided by Professor
Art Direction: Eva Hurley
Assignment: Convey that McDonald's now sells XL coffee.
