P448

P448 is an Italian sneaker brand known for its bold, street-inspired designs. As Social Media Intern, I drove engagement and visibility by planning, editing, and managing TikToks which I backed by weekly analytic reports to optimize performance. Using these insights, I built a comprehensive social media strategy from the ground up, connecting the brand with a expression-focused, dynamic audience.

P448 SOCIAL MEDIA STRATEGY

BTS and Launch for the "Aura" Collection, 2024

BTS FALL 2024 Campaign, 2024

Unboxing Video, 2023

Unboxing Video, 2024

Celebrating Lunar New Year, NYC 2024.

Celebrating Lunar New Year, Chiang Mai 2024.

Video filmed while studying abroad in Chiang Mai, Thailand.

Part 1: Interviewing @finesseyourclaws, the artist behind the "Aura Shoot" featuring her nail art.

Part 2: Interviewing @finesseyourclaws, the artist behind the "Aura Shoot" featuring her nail art.

P448's Guide to Boston, 2023

F1 Brunch Recap, 2024

Visa Cash App Redbull Event, Miami 2024.

"We let our Gen Z Intern Edit our CEO's interview", 2024

New Collection Announcement, 2024

La Muralla Roja E-Comm Shoot, 2024

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